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One WordPress fix a week that brings in more enquiries.
What I fixed on client sites this week, written so you can fix yours. Five minutes to read, free. Confirm your email and the WordPress SEO Quick Wins Checklist is yours straight away.
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WordPress SEO Quick Wins Checklist
25 checks to score yourself against, the first five fixes in ten minutes, fillable PDF.
What you can expect
- For founders: sharper site decisions before paying for a rebuild.
- For in-house teams: maintenance, SEO and performance fixes that reduce drift.
- For agencies and consultants: reusable workflows and implementation examples.
- A quiet cadence: one useful email a week, plus occasional plugin, sprint or care-plan updates.
If you want the checklist first, start with the free WordPress SEO Quick Wins landing page.
Archive
Past issues that stay useful.
Each issue is stored as a practical reference, with descriptive titles and topic tags so you can find the right fix later instead of digging through old emails.
Issue 15
You've written the same proposal 40 times
For WordPress freelancers, the documents are the business. Speed of reply predicts who wins the job, exclusions decide whether change requests eat your margin, and the monthly report is where retainers live or die. The five documents worth standardising, plus the kit I use in my own business.
Issue 14
What's your churn rate? (WooCommerce won't tell you)
WooCommerce tells you who is subscribed today and nothing about how the business is trending. Churn and MRR both need history — exactly what a live status field destroys the moment someone cancels. Why counting by activity window beats counting by status, and the reporting plugin I built to do it.
Issue 13
Your "where to find us" map is the heaviest thing on the page
Maps are one of the heaviest things on a WordPress page, and the usual plugins make it worse by installing a whole page-builder ecosystem to show eight venues. Here's what a map plugin actually needs — geocoding, pin clustering, category filters and CSV bulk edits — plus the shortcode-driven one I built.
