Archive
Past newsletter issues built for retrieval, not just memory.
Browse weekly WordPress fixes by topic so old issues stay useful when you need them, not just when they were sent.
Issue library
technical-seo issues
4 issues available in technical-seo.
Issue 7
How to get your content quoted by ChatGPT
AI tools favour a specific shape of content — direct questions, clear answers, short topical chunks. How to restructure a page so it gets cited in AI answers, not skipped.
Issue 4
Find the question first
A simple four-tool workflow for deciding what your WordPress site needs next — find real demand, check how machines read your site, fix the right thing, and escalate to an audit only when the problem is bigger than one fix.
Issue 3
The one file that tells ChatGPT how to read your site
What llms.txt is, why AI crawler traffic is now worth optimising for, and how to add the file to your WordPress site in about fifteen minutes.
Issue 2
Diagnose first, invest second
Two free checks to run before paying for an SEO audit, sprint, or plugin fix — and when the results tell you it's time to escalate.