Case Study

JustPark FIFA World Cup 2026

A scalable WordPress landing page system built for JustPark’s FIFA World Cup 2026 parking campaign, using ACF Flexible Content, reusable components and Figma-led implementation.

justpark fifa worldcup 2026

Project overview

JustPark FIFA World Cup 2026 parking pages were created to support one of the biggest event-driven parking campaigns in the US market, helping users find and pre-book parking for World Cup venues and host cities through a clear, conversion-focused landing page experience.

The project needed to balance campaign impact with scalability. Alongside the main landing page, a large set of venue and city-specific subpages had to be produced using the same visual system while allowing each page to present different localised content.

I built the pages inside JustPark’s WordPress platform using a custom page builder based on ACF Flexible Content, extending the existing US event parking component system and creating new modules to match the designs produced by the marketing team in Figma. This kind of work is most closely aligned with custom WordPress development, ongoing support and technical SEO foundations.

The challenge

This was not just a single campaign page. The build needed to support a reusable landing page system for a major international event, with one core page and a wider set of localised subpages that followed the same structure while changing the copy and venue-specific details.

Campaign-led landing page system
The main page and subpages needed to feel cohesive across a large event-focused rollout.
Figma-to-WordPress implementation
Marketing designs had to be translated accurately into production-ready WordPress components.
Reusable page-builder architecture
Pages needed to be assembled efficiently without rebuilding layouts from scratch each time.
Localised content flexibility
Each stadium or city page needed different text while preserving design consistency and user flow.

What was delivered

I created the FIFA World Cup 2026 landing page system within JustPark’s WordPress setup, using my custom ACF Flexible Content page builder for US event parking pages. The work focused on extending the existing builder, creating new components where needed and making sure the final pages matched the Figma designs from the marketing team.

Main World Cup landing page build
Built the core campaign page that acts as the entry point for venue and city-based parking journeys.
Venue and city subpage rollout
Delivered repeatable pages for locations such as Atlanta Stadium using the same structured system.
Custom ACF Flexible Content builder
Used and extended my own page-builder system created for JustPark US event parking pages.
New component development
Added new builder modules where the campaign design required layouts beyond the existing component set.
Figma-aligned front-end implementation
Matched the marketing team’s design direction closely across both the main page and the localised subpages.
Scalable campaign page architecture
Built the pages so similar event campaigns could be rolled out more efficiently in future.

Core functionality included

Main FIFA World Cup 2026 landing page
A campaign entry page designed to route users toward relevant host-city parking pages.
Localised stadium and city pages
Reusable page structures support venue-specific content without losing consistency.
ACF Flexible Content page builder
The pages were assembled through a structured builder rather than hard-coded one-off layouts.
Custom component extensions
Existing JustPark US parking modules were extended and new ones were created to support the campaign.
Figma-based responsive implementation
Designs from the marketing team were translated into responsive front-end layouts.
Repeatable campaign structure
The build supports efficient rollout of similar pages with only text and local details changing.
Conversion-focused event content layout
The pages were structured to support pre-booking intent and help users move quickly to relevant parking information.
Maintainable WordPress publishing workflow
The final setup remained practical for ongoing campaign management inside WordPress.

Key architecture decisions

The most important decision was building the World Cup pages on top of the ACF Flexible Content page builder I had already created for JustPark US event parking pages. That made it possible to move quickly while still keeping the implementation structured, reusable and aligned with the campaign design system.

Instead of treating each page as a one-off build, I extended the existing builder with new components and adapted sections so the same architecture could support both the main landing page and multiple subpages with different local content.

Builder-first campaign delivery
The pages were created through a reusable system instead of ad hoc templates.
Component extension over duplication
Existing modules were extended where possible, reducing unnecessary rebuild work.
Localisation through structured content
Text could vary by page while the layout and user journey stayed consistent.
Design-system-aware implementation
The final build stayed faithful to marketing’s Figma direction while remaining practical in WordPress.

Results and outcomes

The result was a scalable World Cup 2026 landing page system that gave JustPark a stronger campaign presence for a major US event. The main page and supporting venue pages now share a clearer visual identity, a more reusable technical foundation and a smoother publishing workflow for event-driven rollout.

Stronger campaign presentation
The World Cup pages feel more polished and aligned with the scale of the event.
Faster rollout of localised pages
Reusable components made it easier to create stadium and city variations.
Better design consistency
The main page and subpages now follow the same visual and structural language.
Improved maintainability
The pages sit inside a structured ACF Flexible Content system rather than one-off custom layouts.
Closer alignment between design and production
Marketing’s Figma work was translated into a practical, reusable WordPress implementation.
Scalable event-page foundation
The build supports future high-profile event campaigns more efficiently.

Technology used

The pages were built in WordPress using a custom ACF Flexible Content page builder, extended event parking components, newly created builder modules and responsive front-end implementation based on Figma designs from the marketing team.

This work is especially relevant to custom WordPress development, support and maintenance and technical SEO foundations for scalable landing page systems.

Next steps

This project shows how a reusable WordPress page-builder system can support large campaign rollouts without sacrificing design quality or maintainability. For high-volume landing page work, extending the right component architecture often delivers more value than creating isolated pages one by one.

If you need a scalable WordPress landing page system, ACF Flexible Content build or campaign-driven page rollout, the most relevant starting points are usually custom WordPress development, support and maintenance and technical SEO foundations.

Looking for similar outcomes? Start with Theme Development and browse more project examples.

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About This Project

This case study showcases my expertise in web development, demonstrating how I help UK businesses achieve their digital goals through custom solutions, performance optimization and strategic implementation. If you need a similar approach, explore Theme Development and practical implementation guides.

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